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Re-Shaping Your Customer’s Experience through Mobile – What’s Now & Next

Mobile Customer Experience - What's Now & What's Next

It’s been nearly ten years since the iPhone debuted, and the opportunities to service, sell and create loyalty with your customers is now greater than it’s ever been before.  New trends that are driving consumer mobile behavior now should be used as a filter for re-looking at your customer’s journey with your category and brand.  But the consumer mobile experience ... Read More »

SXSWi 2013: In Search of the Next Big Thing

SXSWi_SignFeature_image_10MAR13

It’s that time of year…March Madness is upon us.  For most, it’s the season for NCAA championship ball accompanied by frothy green pints of Irish ale.  But for the techno-geeks, creative chics and other innovator-enthusiasts, the early part of March heralds a 5-day pilgrimage to Austin, TX for the annual South by Southwest Interactive (SXSWi) or ‘Southby’ experience as it’s ... Read More »

Dachis Social Business Summit 2013: Data, Content, Culture & Conviction

SBS2013_image_07MAR13

Yesterday, I spent the day with the Dachis Group at their annual Social Business Summit (SBS), now in its 4th year as a mecca for industry thought leaders and brand pioneers to exchange insights and challenge one another in their approach to social business.  The fantastic speaker lineup included vanguard strategists and authors of the models and frameworks defining the ... Read More »

iMediaOutlook: 6 Trends to Watch in 2013

2013_stopwatch_image_23JAN13

2013 is off and running – time to take stock of various predictions about the evolution, maturation, coalescing of mobile, social and other digital trends.  Its an exciting time for all industries, thanks to rising device sophistication, increased bandwidth technology and feisty, knock em dead entrepreneurial spirit.  Ready or not, the face of business is about to get another makeover ... Read More »

Unraveling Innovation: Winter DIG Day with Engauge

DIGDay_WiredKeynote_image_05DEC12

Innovation continued its disruptive march in 2012 – across not only the tech and communications fields, but other more mainstream industries such as healthcare, sports, retail and in-home appliances as well.  Its transformative pace is accelerating as fiesty digital trends quickly evolve into new business models and product inventions. Last December, I was invited by Engauge’s Digital Innovation Group (DIG) ... Read More »

Burberry’s Innovation Turn-Around: Straight from the Top

ECChicago_BurberryLuncheon_image_28NOV12

How do you go from a relegated British 50’s classic to become one of the world’s most innovative retail brands ranked by Fast Company?  For Burberry, it took a zealous focus led by its CEO, Angela Ahrendts, to target Millennials head on and go after their native digital world. Last November, I had a chance to hear Ahrendts speak at ... Read More »