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Re-Shaping Your Customer’s Experience through Mobile – What’s Now & Next

Mobile Customer Experience - What's Now & What's Next

It’s been nearly ten years since the iPhone debuted, and the opportunities to service, sell and create loyalty with your customers is now greater than it’s ever been before.  New trends that are driving consumer mobile behavior now should be used as a filter for re-looking at your customer’s journey with your category and brand.  But the consumer mobile experience ... Read More »

Weekly Infographic Candy: The History of Hashtags

CandyBowl_image_01OCT13

The online world is rapidly becoming more visual.  Photo streams, viral videos and snazzy SlideShareware rule the social news feed.  In particular, Infographics are the new black when it comes to communicating research data, trends, case studies, unique histories plus all kinds of random trivia and pop culture. Over the past year, I’ve become addicted to Infographic communities like Visual.ly ... Read More »

The Lean Startup: 10 Lessons for Us All

LeanStartup_BookCover_image_05MAR13

Entrepreneurship.  Disruption.  The Next Big Thing.  Invention is alive and well.  Over the last decade, we’ve seen an explosion of startups – some like Twitter and Pinterest have left an indelible mark on our culture while others barely eeked out a puff of smoke as they faded into the distance.  Disruption is also raging inside corporate walls at places like ... Read More »

Burberry’s Innovation Turn-Around: Straight from the Top

ECChicago_BurberryLuncheon_image_28NOV12

How do you go from a relegated British 50’s classic to become one of the world’s most innovative retail brands ranked by Fast Company?  For Burberry, it took a zealous focus led by its CEO, Angela Ahrendts, to target Millennials head on and go after their native digital world. Last November, I had a chance to hear Ahrendts speak at ... Read More »