This month’s edition of iMedi8 features eight great finds covering recent trends happening within mobile, social and other emerging forms of commerce. From Facebook Gift Cards integration with brick & mortar and Pinterest in mom’s grocery shopping carts, to Amex enabled Tweet purchases and Foursquare expansion of credit card specials – eCommerce as we know it is poised for rapid ... Read More »
Monthly Archives: March 2013
3 Reasons to Love Google+ Hangouts
Confession. I’m in love with Google + Hangouts. Yes, I’ve been completely bitten by the video chat bug. Skype and Facetime have been around for quite a while…what took me so long to discover the joys of digitally-enabled face-to-face interaction? If you haven’t tried a Hangout yet, let me share 3 killer reasons why you shouldn’t wait any longer… 1 ... Read More »
Driving Social Brand Value Effectively: A Conversation with Social@Olgivy’s Peter Fasano
The digital media hype curve continues to rise and fall, bringing a dizzying array of marketing ‘gotta have its’ with each twist and turn. Since my early days in digital media, Peter Fasano, now Senior Vice President for Social@Olgivy in Atlanta, has been one of my touchstones in the ever changing, never a dull moment industry. Over the years, Pete ... Read More »
SXSWi 2013: In Search of the Next Big Thing
It’s that time of year…March Madness is upon us. For most, it’s the season for NCAA championship ball accompanied by frothy green pints of Irish ale. But for the techno-geeks, creative chics and other innovator-enthusiasts, the early part of March heralds a 5-day pilgrimage to Austin, TX for the annual South by Southwest Interactive (SXSWi) or ‘Southby’ experience as it’s ... Read More »
Dachis Social Business Summit 2013: Data, Content, Culture & Conviction
Yesterday, I spent the day with the Dachis Group at their annual Social Business Summit (SBS), now in its 4th year as a mecca for industry thought leaders and brand pioneers to exchange insights and challenge one another in their approach to social business. The fantastic speaker lineup included vanguard strategists and authors of the models and frameworks defining the ... Read More »
The Lean Startup: 10 Lessons for Us All
Entrepreneurship. Disruption. The Next Big Thing. Invention is alive and well. Over the last decade, we’ve seen an explosion of startups – some like Twitter and Pinterest have left an indelible mark on our culture while others barely eeked out a puff of smoke as they faded into the distance. Disruption is also raging inside corporate walls at places like ... Read More »