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Monthly Archives: October 2012

Defining your Digital Strategy with the Audience in Mind: A Conversation with Morningstar’s Tara Giuliano

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This past summer, I had the pleasure of meeting several of Chicago’s rising female B2B marketing stars – among them Tara Giuliano, Director of Product Management & Marketing at Morningstar.  Tara and I quickly discovered we shared mutual passions for the evolution of digital media and it’s ability to transform culture within in our respective industries.  She is the President-elect ... Read More »

iMediaSpot: Bazaart iPad App – Turns Your Pins into Personalized Shopping Catalog

Make personalized look books from your Pinterest pins on your iPad

Remember the days of making magazine picture collages of the people, places and things that inspired you or were on your holiday wish list?  Now you can put away your scissors and glue sticks, with the snazzy new shoppable catalog ala look book creation tool courtesy of Bazaart. What it is: iPad app that allows fashionistas and their fans to ... Read More »

Chicago Ideas Week 2012: Tech Talk Roundup – Change, Disruption, Oh My

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My inner tech geek got a chance to indulge itself with cartoons, StarTrek and V references and a sneak peek at one of the hottest 3-D printing products to hit the streets at a few of the CIW talks last week.  Both sessions I attended served up meaty insights and perspectives from heavily road-tested entrepreneurs and change agents along with ... Read More »

Chicago Ideas Week 2012: A Tale of 4 Labs and Your Creative Muse

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I spent much of my CIW 2012 Week right in the lab – no, these were not the terrible 4-hour chem labs that cloaked entire Tuesday afternoons over my first-year at UVa – instead, I spent 90-minute power brainstorm sessions sans white coat with a lot of markers, post-its, legos and play dough. Not a Bunsen burner in sight. Each ... Read More »

Chicago Ideas Week 2012: Living the iGeneration Today and Beyond

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For one week each October, Chicago Ideas Week (CIW) brings together some of the world’s most prolific speakers to share their entrepreneurial perspectives and inspire the innovations of tomorrow at more than 130 talks, lab sessions and tours across the city of Chicago. Through the melding of artists, engineers, technologists, inventors, scientists, musicians, economists, intrapreneurs and other passionate explorers, CIW aims ... Read More »

SMWChicago12: SMW Party Experiment – Analog vs. Digital, Who Trumps Who?

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Picture it – two simultaneous parties are taking place; one with a sultry speakeasy echo of the earliest of analog days, the other with a bright, electro-chill vibe lit up over a multitude of digital flashes and screens.  In one, smartphones are not permitted; in the other, large wall screens invite participants to add their own mark to the virtual ... Read More »

SMWChicago12: Cars.com – Rev Up Your Social Enterprise

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I love panels where people tell it like it is from the trenches.  Last week Cars.com hosted a Social Media Week Chicago discussion to talk about what it really means to roll up your company’s sleeves and ‘get social’.  Kerri Noeth, Director of Social Business, Vicki Ledajacks, Director of CRM and Kerry Sugrue, Social Community Manager brought a comprehensive view ... Read More »

SMWChicago12: Warhol Meets Social – the Intersection of Crazy Good

Social Media Week Chicago 2012 - Warhol Meets Social Panel

I kicked off my Social Media Week Chicago festivities last week with the “Warhol Meets Social” panel, featuring a diverse set of artists David Hartt, VP Creative Director at Critical Mass, Young Sun Hang, Independent Artist and Michael Kozien, Associate Professor of Digital Media & Design College of Lake County.  Moderator,  Catherine Coykendall also from Critical Mass, fired up the ... Read More »

P&G’s Digital Vision + Open Innovation: Keys Behind their Success

Execs Club of Chicago - P&G CEO Bob McDonald

Over the last few months, I’ve been looking into various enterprise innovation programs to discover some of the secrets behind their market success.  In my searches, I came across a recent Global Innovation 1000 study by Booze & Company that found the top 10 Most Innovative companies outperformed the top R&D Spenders in several key financial metrics by a significant ... Read More »